Fixing the food chain

Better Origin

Powerful brand strategy & design can change the world after all.

We have recently delivered a new name, brand, logo and design system for Better Origin – an ambitious venture developed by a team from Cambridge University that are fixing the food chain.

As part of our Brand new world initiative we are actively pursing sustainable and ethical project work that we feel can genuinely make a positive impact on people and the planet. We are really pleased our brand work for Better Origin has gained a lot of traction in the press being featured in both Design Week and LS:N Global

View full case here.

Branding beyond the living cell