Delivering style and substance for the UK's leading retro lighting brand
We worked closely with Industville to overhaul their brand, identity and suite of sales collateral. We pivoted the brand approach around the duality of industrial lighting and high quality, refined design and production. The logo subtly reflects these two panes of reference.
With a colour palette selected by product material types and a range of dynamic grids and typography styles guides, the entire identity can now be used internally and by press and media with complete consistency to the brand guidelines. A shining example of a well thought out brand in action.